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Define: Value Proposition

Investopedia defines Value Proposition as the following: Value proposition refers to a business or marketing statement that a company uses to summarize why a consumer should buy a product or use a service.

Updated on September 11, 2018

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About The Author

Jeffrey Buettner

Jeffrey Buettner started in real estate in 2008 during the era of short sales and foreclosures. Since then Jeff has been generating leads and teaching Agents about technology and marketing. Jeff is often a trusted resource to deliver step by step actionable advice for implementing technology and marketing strategies that work. Jeff currently writes about the Arizona real estate market on https://azdigest.com.

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